CORE model for change in business

The real challenge in every organisation is convincing people to change. The CORE model takes the findings from neuroscience and the implications for change and creates a simple way of reducing resistance by working with the brain rather than against it.

This short video describes CORE and how you can use it in change. For more information on CORE and to read how to use it in organisational change read Brain-Savvy Change for Leaders guide.